Last Updated: July 1, 2025

1. Introduction

Sobha Limited, along with its subsidiaries and affiliates (“Sobha,” “we,” “us,” or “our”), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, process, disclose, and safeguard your personal information when you visit our website (www.sobhahomesltd.com), use our services, interact with us online or offline, or engage with our properties and sales teams.

By accessing our website or using our services, you agree to the terms of this Privacy Policy. We encourage you to read this policy carefully to understand our practices regarding your personal information.

2. Information We Collect

We may collect various types of information from and about you, including:

• Personal Information: This includes information that can directly or indirectly identify you, such as:
  • Contact Information: Name, address, email address, phone number, mobile number.
  • Demographic Information: Date of birth, gender, marital status, nationality.
  • Financial Information: Income details, PAN, Aadhaar number, bank account details (for transactions, refunds).
  • Identification Information: Copies of identity proofs (e.g., Passport, Driving License) for KYC purposes, property registrations.
  • Property Preferences: Your interests in specific property types, locations, budget, requirements.
  • Marketing Preferences: Your preferences for receiving marketing communications.
  • Professional Information: Occupation, employer details (if relevant to your engagement with us).
• Non-Personal Information: This includes data that does not directly identify you, such as:
  • Device Information: IP address, browser type, operating system, device identifiers.
  • Usage Data: Pages visited, time spent on pages, links clicked, referring URLs, search queries.
  • Cookies and Tracking Data: Information collected through cookies, web beacons, and similar technologies (explained below).
• Sensitive Personal Data or Information (SPDI): In specific, legally mandated cases (e.g., property registration, loan applications assisted by us), we may collect SPDI such as financial information (bank account or credit card details) or biometric information. We will only collect such data where necessary and with your explicit consent, and process it with enhanced security measures.

3. How We Collect Information

We collect information through various methods:

• Directly from You:
  • When you fill out forms on our website (e.g., inquiry forms, contact us forms, booking forms).
  • When you register for an account or subscribe to newsletters.
  • When you communicate with us via phone, email, chat, or in-person interactions (e.g., at sales offices, events).
  • During property site visits, bookings, and registration processes.
  • When you participate in surveys or promotions.
• Automatically:
  • As you navigate through our website, we may use cookies and other tracking technologies to collect usage data (see Section 6).
• From Third Parties:
  • From real estate agents or brokers who refer you to us.
  • From financial institutions or loan providers in connection with property purchases.
  • From public sources or data providers where permitted by law.
  • From social media platforms if you interact with our pages or content.

4. How We Use Your Information

We use your personal information for the following purposes:

• To Provide Services:
  • To respond to your inquiries and provide information about our properties and services.
  • To process your applications, bookings, and property registrations.
  • To facilitate property purchases, leases, and related legal formalities.
  • To provide customer support and address your requests.
• For Marketing and Communication:
  • To send you updates, promotions, newsletters, and marketing materials about our projects that may interest you, with your consent where required.
  • To personalize your experience on our website and recommend relevant content.
  • To conduct market research and analysis to improve our offerings.
• For Business Operations:
  • To manage our relationship with you.
  • To perform internal audits, data analysis, and improve our website and services.
  • To comply with legal and regulatory obligations (e.g., KYC, RERA compliance, tax requirements).
  • To prevent fraud, enhance security, and protect our rights and property.
• For Recruitment:
  • If you apply for a job, to process your application and evaluate your suitability.

5. How We Share Your Information

We may share your personal information with:

• Our Affiliates and Subsidiaries: For business operations, marketing, and internal administration.
• Service Providers: Third-party vendors and partners who perform services on our behalf, such as IT support, marketing agencies, payment processors, legal advisors, financial institutions, and background check providers. These service providers are obligated to protect your data and use it only for the purposes for which it was shared.
• Government Authorities and Regulators: When required by law, court order, or to cooperate with government investigations (e.g., RERA, tax authorities, law enforcement agencies).
• Business Transfers: In connection with a merger, acquisition, sale of assets, or other corporate restructuring, your information may be transferred as part of the transaction.
• With Your Consent: We may share your information for any other purpose disclosed to you at the time of collection or with your explicit consent.

We will not sell, rent, or trade your personal information to third parties for their independent marketing purposes without your explicit consent.

6. Cookies and Tracking Technologies

We use cookies, web beacons, and similar technologies to collect information about your Browse activities on our website.

• Cookies: Small text files stored on your device that help us remember your preferences, understand how you interact with our site, and improve your user experience.
• Web Beacons: Small graphic images used to track website usage and email effectiveness.

These technologies help us to:

• Analyze website traffic and usage patterns.
• Customize content and advertisements.
• Remember your preferences (e.g., language, location).
• Provide social media features.

You can manage your cookie preferences through your browser settings. However, disabling cookies may affect the functionality of our website.

7. Data Security

We implement robust security measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. These measures include:

• Technical Safeguards: Encryption, firewalls, secure server infrastructure.
• Organizational Safeguards: Access controls, employee training, data handling policies.
• Physical Safeguards: Secure facilities and restricted access to data centers.

While we strive to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. Therefore, we cannot guarantee absolute security.

8. Your Rights

You have certain rights regarding your personal information, subject to applicable laws:

• Right to Access: You can request access to the personal information we hold about you.
• Right to Correction/Rectification: You can request corrections to inaccurate or incomplete data.
• Right to Erasure (Right to be Forgotten): You can request the deletion of your personal information under certain circumstances.
• Right to Restriction of Processing: You can request that we restrict the processing of your data under certain conditions.
• Right to Data Portability: You can request to receive your personal data in a structured, commonly used, and machine-readable format.
• Right to Object: You can object to the processing of your personal information for direct marketing purposes or on grounds relating to your particular situation.
• Right to Withdraw Consent: If we are relying on your consent to process your personal data, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us using the details provided in Section 12. We may require you to verify your identity before processing your request.

9. Data Retention

We will retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. The retention period may vary depending on the type of information and the purpose of processing.

10. Third-Party Links

Our website may contain links to third-party websites or services that are not operated by us. This Privacy Policy does not apply to such third-party sites. We encourage you to review the privacy policies of any third-party sites you visit. We are not responsible for the privacy practices or content of these external sites.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post the updated policy on our website with a revised “Last Updated” date. We encourage you to review this policy periodically to stay informed about how we are protecting your information.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact our Grievance Officer:

Grievance Officer, Sobha Limited Email: [Insert Grievance Officer’s Email Address, e.g., grievance.officer@sobha.com] Phone: [Insert Grievance Officer’s Phone Number, if applicable] Address: [Insert Sobha Limited’s Registered Office Address]

13. Governing Law

This Privacy Policy shall be governed by and construed in accordance with the laws of India. Any disputes arising out of or in connection with this policy shall be subject to the exclusive jurisdiction of the courts in Bengaluru, India.